Story of a B2B SaaS copywriter
Great copywriting can transform your SaaS marketing results — but there's a story behind crafting copy that delights and converts.
Yup, that's me.
My humble beginnings started at Sweden's largest telecommunications company. Many fun years later, I hopped on a flight to Thailand. From Bangkok, I rode an overnight bus to a desolate tropical paradise island. I surfed for hours every day, tended a bar, and taught people how to surf.
After missing the rugged cold of Sweden, I traveled back and ended up with the same telecommunications company. Many projects and a grande CRM migration later, I had a eureka moment: I want to write about this stuff. I want to become the best B2B SaaS copywriter in the world.
Making SaaS gold.
The years of hardcore learning weren't pretty. If you saw me, you'd judge me as downright obsessive. But it paid off — now, I work with leading B2B SaaS agencies and brands around the world — helping them secure more demo requests, sign-ups, and revenue daily.